Infographic illustrating cost components in sneaker production and pricing.
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What we obtain too cheap, we esteem too lightly; it is dearness only that gives everything its value..”

Thomas Paine

understand the market

The cost of shoes can vary widely depending on various factors, and the pricing of shoes is influenced by a combination of production costs, materials used, brand reputation, marketing expenses, and other economic factors. Here are some reasons why shoes might be priced high:

Materials and Quality

High-quality materials, such as premium leather or advanced synthetic fabrics, can contribute to higher production costs. Shoes made with better materials are often more durable and comfortable, which can justify a higher price.

Labor Costs

The cost of labor plays a significant role in the overall production cost. Shoes that are more complex like ours will push up the price.

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Design and Innovation

Shoes with unique designs or innovative features may be more expensive to produce. The cost of research and development, as well as the implementation of new technologies, can contribute to a higher price tag.

Materials and Quality

High-quality materials, such as premium leather or advanced synthetic fabrics, can contribute to higher production costs. Shoes made with better materials are often more durable and comfortable, which can justify a higher price.

Marketing and Advertising

Companies spend a significant amount on marketing and advertising to create brand awareness and promote their products. These expenses are factored into the overall cost of the product. This is why at beheight we ensure we spend on the shoes itself not on expensive marketing our shoes speak and sell for themselves.

1 thought on “Why do shoes cost so much?

    Thank you, the post is really sensibly written and to the point, there is something to learn.

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